Who we are
Unleash your style on and off the road with LUXX TRUXX. Our modern clothing line isn't just for the truck driver; it’s for the entire family. Every piece is designed to match your rugged lifestyle while keeping you comfortable and stylish.
Dive into our world where your wardrobe potential is limitless. Transform your everyday look into something extraordinary. Don’t settle for ordinary—drive your style vision into reality with LUXX TRUXX.
HOW WE CAME ABOUT!
The idea of LUXX TRUXX ignited in a moment of restless chaos, a night where sleep eluded my little one, and I found myself questioning not just the hours in the day, but my own identity. As a mum, it’s easy to slip into the shadows of routine, losing sight of the vibrant, ambitious woman underneath. It was in that haze of nocturnal contemplation that I dared to dream—what if I channeled this energy into something bold?
Why not a clothing brand that speaks directly to truck drivers, yet resonates with anyone who craves style with grit? A brand that defies the conventional, merging ruggedness with contemporary flair. I wanted LUXX TRUXX to be more than just apparel; I envisioned it as a movement—a celebration of those who navigate the roads of life with determination and edge.
Already on this entrepreneurial journey with Georgia Design, where I’ve made my mark with eye-catching vinyl decals and windscreen banners, I felt a pulse pushing me towards something more significant. A challenge that would push my creativity beyond the realms of vinyl and into the fabric of our lives. LUXX TRUXX isn’t just a side hustle; it’s a declaration that style knows no bounds, and that every truck driver—every individual—has the right to wear their confidence unapologetically.
So here we are, diving in headfirst, driven by passion and a fierce desire to inspire. LUXX TRUXX is not just a brand; it's the embodiment of a restless spirit, ready to take the road less traveled, and trust me, we’re revving up for a wild ride.
